Bella Hadid touched down in London this May to celebrate the UK debut of her fragrance brand, Orebella (pronounced aura-bella), and she did it in style. Bella kicked off her UK debut at Selfridges’ immersive pop‑up from May 15–28, 2025. Fashion insiders, beauty lovers, and media alike flocked to her pop-up, and Bella’s eyewear choice didn’t go unnoticed.
Amid a sea of glamour, Bella opted for a sleek, sophisticated finishing touch: Thorn optical glasses by FOR ART’S SAKE. With their slim oval silhouette and innovative details, Thorn is crafted from sustainable plant-based acetate and finished with Palladium-plated hardware. It’s eyewear that makes a statement without saying a word. Ethically luxe and striking in form, Thorn continues to be a standout from our collection.
On May 18th, Bella Hadid embraced full London icon status. Stepping out of a custom Orebella wrapped black cab in front of Shreeji Newsagents, transformed for the occasion into the Alchemy Newsstand, she turned heads in true street style form. If the VIP launch was the couture moment, this was the editorial-worthy off-duty look. Bella wore a bold navy and white striped maxi dress, radiating a blend of softness and strength that perfectly paired with her new honey blonde hair. The silver Thorn clear optical glasses, elevating the ensemble with a chic intellectual edge. Her styling choices echo current fashion trends embracing minimalism, retro undertones, and intentional accessorising.
Much like Orebella, which emerged from Bella’s personal journey of healing and self-expression, FOR ART’S SAKE creates pieces that reflect individuality and craftsmanship. We design for those who view accessories as an extension of their personal narrative. Seeing Bella in Thorn at such a meaningful moment in her career felt like a shared ethos brought to life—where fragrance and fashion meet purpose, and where opticals become more than just eyewear; they become a form of storytelling.
Bella Hadid’s presence at the Orebella launch was unforgettable—and so was her look. As her new fragrance line gains traction, her style choices continue to inspire. FOR ART’S SAKE is proud to be part of this moment with Thorn opticals, a frame that embodies bold design, sustainability, and artistry. And if early buzz is anything to go by, this is only the beginning.
Inspired by Bella's look? Shop the Thorn optical glasses now
